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Tiger Virtual Street Food Festival 2020

Event Package: Ultimate Festival
Project Description The festival-like environment of the Tiger Virtual Street Food Festival brought consumers back to pre-Covid-19 days. This platform enriched every visitor with plenty of entertainment, engaging social activities and easy access to their favourite street food plus Tiger Beer! Backed by a robust e-commerce feature, it enabled Tiger’s street food partners to continue their business during the trying period.
The Results 280,000 website visits in 12 days.
Engagement & retention TARGETs ExCeeded!

This overwhelming success gave Tiger Beer’s food partners a valuable lifeline while boosting the spirit of Malaysians disheartened by the pandemic. Best of all, many visitors would return over the days to socialise, play games, enjoy live entertainment and discover new food while remaining safe in the comfort of home. By connecting and engaging with today digital consumers, Tiger achieved its Brand Perception KPI and the data gathered provided them with a platform for further growth.
“Tiger took it to the next level”
- Mashable Southeast Asia
“Most talked about creative that should be on your radar”
- The Drum
No.1 on the list of web design trends for 2021 “Immersive Web Experience”
- Editor X
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